business | K Cavender Branding

Mar 30, 202314 min read

8 Common Branding Mistakes Small Businesses Make and How to Avoid Them

Complete actionable steps to avoid common branding mistakes with this guide for small business owners

Sep 1, 20223 min read

The #1 question your business should answer before building your brand and designing your logo

Creating an effective identity and a brand for your business is a little like embarking on a personal journey of self-discovery. So you...

Aug 30, 202211 min read

Starting up? Why you should build a Minimum Viable Brand

“Often, a small business will run into problems when the owners don’t take that time early on to understand and build their...

Mar 122 min read

From Vision to Recognition - The VantageView Logo Made It to DesignRush’s Best Symbol Logo Designs

My VantageView logo design has caught the eye of DesignRush, a leading B2B marketplace connecting businesses with design agencies, and is...

Leverage the power of archetypes to create more effective and targeted marketing that connects your brand to your ideal customers.